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Main Blog

How to Set Up a Successful Affiliate Marketing Program for your Direct-to-Consumer Business

Word-of-mouth and customer referrals have been driving sales ever since people started exchanging goods and services for money. But the arrival of the Internet and…

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Main Blog

What to Expect: Gen Z’s Impact on MLM Customer Experiences

Each generation is defined by unique, collective experiences. Researchers and marketers study generational attitudes and behaviors to understand and anticipate each generation’s impact. The direct…

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Main Blog

What is Affiliate Marketing?

Brick-and-mortar retailers have long rewarded customers who refer new customers. But the Internet and social media transformed the practice by introducing affiliate marketing programs in…

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Stock Market ticker for emerging markets

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Emerging Markets: Key Factors and Markets MLM Companies Should Consider

As multi-level marketing (MLM) companies pursue their growth strategies, there are a few different levers they can pull to drive increased sales. To achieve their…

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What software tools do MLM representatives need to succeed?

There may not be a magic formula to succeeding in the direct selling world, but technology can make building a thriving multi-level marketing (MLM) business…

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Is Hybrid Right for You? Navigating MLM Events in 2021

 by Afton Holfinger, SHRM-CP Director, HR & Assistant Controller, Bartha Over the last year, events have looked different from the past and have adapted to a…

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Perfecting the Digital Customer Experience

By Daryl Wurzbacher, CEO, ByDesign Technologies Originally published in The World of Direct Selling Consumer demands and expectations are driving the success of our companies…

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The Strategic Value of Software Tools for MLM Representatives

Successful multi-level marketing (MLM) companies must have products that meet the needs of their target customers – and attract representatives who become brand advocates. And…

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About

Hello, I’m Linda.

I oversee our global brand, driving the company’s positioning, marketing strategy and social media to ensure strong connections with our clients and partners. I have held executive level marketing and sales roles in the direct selling industry, the consumer product industry as well as the technology solutions industry.

Recent Posts

MLM Customer Retention

Main Blog

A How-to Guide to MLM Customer Retention

Main Blog

How to Set Up a Successful Affiliate Marketing Program for your Direct-to-Consumer Business

Main Blog

What to Expect: Gen Z’s Impact on MLM Customer Experiences

Main Blog

What is Affiliate Marketing?

Main Blog

What is Social Commerce?

Main Blog

Pay-Out Percentages for Success

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