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Main Blog

How to Set Up a Successful Affiliate Marketing Program for your Direct-to-Consumer Business

Word-of-mouth and customer referrals have been driving sales ever since people started exchanging goods and services for money. But the arrival of the Internet and…

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Main Blog

What to Expect: Gen Z’s Impact on MLM Customer Experiences

Each generation is defined by unique, collective experiences. Researchers and marketers study generational attitudes and behaviors to understand and anticipate each generation’s impact. The direct…

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Main Blog

What is Affiliate Marketing?

Brick-and-mortar retailers have long rewarded customers who refer new customers. But the Internet and social media transformed the practice by introducing affiliate marketing programs in…

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Customer Experience

Main Blog

Why Customer Experience Matters More than Ever for MLM Companies

Customer centricity is having a moment. As multi-level marketing (MLM) companies pursue ambitious growth strategies in a highly competitive environment, they’re taking a fresh look…

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Customer Experience

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How can MLM companies be more customer-centric?

Customer-centric multi-level marketing (MLM) companies make every decision and execute every strategy with their customers in mind. As the direct selling landscape evolves, how can…

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Main Blog

MLM Representative Retention: Everything You Need to Know

If products and services are the engine that drives a multi-level marketing (MLM) company’s growth, its independent sales representatives are the fuel. Having a solid…

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Main Blog

7 Messaging Best Practices for Direct Selling Companies

By Matthew Marchbanks, Founder/CEO, Ziplingo Having a communication strategy is essential to the success of your business. Messaging is one of the most critical and…

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Main Blog

How can MLM companies increase representative retention?

Multi-level marketing (MLM) companies put a lot of emphasis on expanding the organization by recruiting new field representatives. But, once they’re on board, keeping MLM…

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About

Hello, I’m Linda.

I oversee our global brand, driving the company’s positioning, marketing strategy and social media to ensure strong connections with our clients and partners. I have held executive level marketing and sales roles in the direct selling industry, the consumer product industry as well as the technology solutions industry.

Recent Posts

MLM Customer Retention

Main Blog

A How-to Guide to MLM Customer Retention

Main Blog

How to Set Up a Successful Affiliate Marketing Program for your Direct-to-Consumer Business

Main Blog

What to Expect: Gen Z’s Impact on MLM Customer Experiences

Main Blog

What is Affiliate Marketing?

Main Blog

What is Social Commerce?

Main Blog

Pay-Out Percentages for Success

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