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MLM Customer Retention

Main Blog

A How-to Guide to MLM Customer Retention

Much like the childhood rhyme about keeping old friends, successful multi-level marketing (MLM) companies and field sales representatives know the secret to sales growth is…

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Main Blog

How to Set Up a Successful Affiliate Marketing Program for your Direct-to-Consumer Business

Word-of-mouth and customer referrals have been driving sales ever since people started exchanging goods and services for money. But the arrival of the Internet and…

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Main Blog

What to Expect: Gen Z’s Impact on MLM Customer Experiences

Each generation is defined by unique, collective experiences. Researchers and marketers study generational attitudes and behaviors to understand and anticipate each generation’s impact. The direct…

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Main Blog

What is Affiliate Marketing?

Brick-and-mortar retailers have long rewarded customers who refer new customers. But the Internet and social media transformed the practice by introducing affiliate marketing programs in…

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Main Blog

HOW SHOULD RETENTION BE REWARDED?

As a compensation plan expert, I’ve written extensively about the 12 key behaviors all compensation plans should motivate and reward. The 12th behavior is staying…

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Main Blog

What is journey-based onboarding for MLM companies?

Onboarding new multi-level marketing (MLM) representatives plays a critical role in their long-term satisfaction, retention, and success. But all MLM onboarding strategies are not created…

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4 Reasons MLMs Must Harness the Direct Selling Power of Social Media

Social selling – or strategically leveraging social media to engage customers and make sales – has become an increasingly important channel for multi-level marketing (MLM)…

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Main Blog

What is a unilevel MLM compensation plan?

The structure of a multi-level marketing (MLM) company’s compensation plan plays a vital role in its growth strategies. What is a unilevel MLM compensation plan?…

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What is a matrix MLM compensation plan?

A multi-level marketing (MLM) company’s compensation plan structure is the engine that fuels sales and growth. What is a matrix MLM compensation plan? Matrix compensation…

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About

Hello, I’m Linda.

I oversee our global brand, driving the company’s positioning, marketing strategy and social media to ensure strong connections with our clients and partners. I have held executive level marketing and sales roles in the direct selling industry, the consumer product industry as well as the technology solutions industry.

Recent Posts

MLM Customer Retention

Main Blog

A How-to Guide to MLM Customer Retention

Main Blog

How to Set Up a Successful Affiliate Marketing Program for your Direct-to-Consumer Business

Main Blog

What to Expect: Gen Z’s Impact on MLM Customer Experiences

Main Blog

What is Affiliate Marketing?

Main Blog

What is Social Commerce?

Main Blog

Pay-Out Percentages for Success

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