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MLM Customer Retention

Main Blog

A How-to Guide to MLM Customer Retention

Much like the childhood rhyme about keeping old friends, successful multi-level marketing (MLM) companies and field sales representatives know the secret to sales growth is…

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Main Blog

How to Set Up a Successful Affiliate Marketing Program for your Direct-to-Consumer Business

Word-of-mouth and customer referrals have been driving sales ever since people started exchanging goods and services for money. But the arrival of the Internet and…

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Main Blog

What to Expect: Gen Z’s Impact on MLM Customer Experiences

Each generation is defined by unique, collective experiences. Researchers and marketers study generational attitudes and behaviors to understand and anticipate each generation’s impact. The direct…

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Main Blog

What is Affiliate Marketing?

Brick-and-mortar retailers have long rewarded customers who refer new customers. But the Internet and social media transformed the practice by introducing affiliate marketing programs in…

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Main Blog

6 Essential Steps to Building a Strong MLM Brand

Building a strong, recognizable brand helps multi-level marketing (MLM) companies attract new customers, recruit independent sales representatives, and achieve growth goals. A strong brand unifies…

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Main Blog

The Comprehensive Guide to Building a Successful MLM Company

Whether you’re starting a multi-level marketing (MLM) company from scratch or mapping out strategic growth plans for an already established MLM, there are seven essential…

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Main Blog

5 Tips for Successful Recruiting

I’m often asked how to recruit more and better individuals in this business. And, while there isn’t a ‘magic elixir’ to solve this, there are…

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Main Blog

Why Compensation Plans Are Changing

As I have written for many years, multilevel compensation plans should be designed to motivate and reward 12 essential behaviors. These behaviors are… Personally purchasing…

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Main Blog

The 3 Basic Building Blocks for Party Plan Company Success

Party plan companies continue to evolve and thrive – leveraging technology and party plan software to create fun, social, and highly personalized shopping experiences that…

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About

Hello, I’m Linda.

I oversee our global brand, driving the company’s positioning, marketing strategy and social media to ensure strong connections with our clients and partners. I have held executive level marketing and sales roles in the direct selling industry, the consumer product industry as well as the technology solutions industry.

Recent Posts

MLM Customer Retention

Main Blog

A How-to Guide to MLM Customer Retention

Main Blog

How to Set Up a Successful Affiliate Marketing Program for your Direct-to-Consumer Business

Main Blog

What to Expect: Gen Z’s Impact on MLM Customer Experiences

Main Blog

What is Affiliate Marketing?

Main Blog

What is Social Commerce?

Main Blog

Pay-Out Percentages for Success

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